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Kitchen Repair & Reno Zero Energy FAQ What should you include in this welcome email? she takes on the world (1) While not an absolutely frowned upon (not to mention ineffective) practice, utilizing publicly available contact information for individuals needs to be undertaken with care and tact. We don’t provide a checklist of best practices. Please share Most Popular Posts Want to contribute to the 123 Reg Blog? When I first started in private practice, I put up a website and signed up for MailChimp. I embedded a newsletter sign-up on my site, even though I had no idea what information I would be including in that newsletter, or how often I would be sending it. As you can imagine, I didn't get many subscribers. At the time, I knew that having a newsletter was a good idea, but I didn't understand the purpose of an email list. Over the years, I've learned why an email list matters for therapists, and for any person with a message worth sharing.  Thank you so much! 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