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They mostly come about when I read a linguistic error that’s just so upsetting I can’t let it go, or when I notice an odd quirk becoming more prevalent – unfortunately as an increasingly widespread mistake rather […] Email marketing is a strange industry, one in which you can get a job with no formal education and only hands-on experience. Yet that experience might not be one shaped by email best practices. And that carries over into how email marketers approach list building, when they are beginners and even when they’ve been around for a while. 24/7 Support Congratulations. Pat yourself on the back. Really. August 22, 2018 Patents Uncategorized When you have a new blog post (different than an RSS feed). Pros: These types of emails usually highlight the new post and drive traffic to your site. Cons: If you don’t write a new blog post for a while, your subscribers won’t hear from you. 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